Company Description PaidSync.ai is an AI-powered ad management platform that unifies the entire paid media stack across major channels and analytics tools. Users manage Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads through plain-language conversation via leading AI assistants or the PaidSync dashboard, with no new interface to learn. The platform connects key measurement tools such as Google Analytics 4, Google Tag Manager, Google Search Console, and Google Merchant Center so targeting, tracking, and reporting work together seamlessly. PaidSync.ai emphasizes transparency and control by drafting all changes for review and approval, avoiding automatic edits or unapproved spending. Founded by Ahmed Ashraf, a top 3% Google Premier Partner with over $500M in managed ad spend, PaidSync.ai is a verified partner across Google, Meta, LinkedIn, and TikTok.
Role Description The Senior VP Digital Marketing is a full-time remote role responsible for leading PaidSync.ai’s global digital marketing strategy and execution across all channels. This role oversees demand generation, performance marketing, brand positioning, and product marketing to drive platform adoption and revenue growth. Day-to-day responsibilities include defining marketing roadmaps, managing multi-channel campaigns, optimizing paid media, and aligning messaging with product and sales teams. The Senior VP Digital Marketing will analyze market data and campaign performance, guide experimentation, and ensure consistent, data-driven decision-making. This leader will also build and mentor a high-performing marketing team, collaborate with external partners, and represent the brand at key industry events.
Qualifications
- Strong skills in Marketing Management and Marketing to lead integrated, multi-channel strategies.
- Experience in Market Planning and Market Research to identify opportunities, segment audiences, and inform positioning.
- Capabilities in Public Relations and brand communication to enhance visibility and reputation.
- Proven leadership experience in digital and performance marketing, ideally within B2B SaaS or adtech.
- Deep understanding of paid media channels, analytics platforms, and marketing automation tools.
- Ability to interpret complex data, create actionable insights, and communicate findings to stakeholders.
- Demonstrated experience managing remote, cross-functional teams and collaborating with product and sales leaders.
- Bachelor’s degree in Marketing, Business, Communications, or related field; advanced degree is a plus.
- Experience working with or within AI-driven marketing solutions and familiarity with major ad platforms.