Company Description PaidSync.ai is an AI-powered ad management platform that lets users manage their entire paid media stack through natural language conversations via ChatGPT, Claude, Gemini, or the PaidSync dashboard. The platform unifies major ad channels—including Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads—into one interface, while connecting to key measurement tools like Google Analytics 4, Tag Manager, Search Console, and Merchant Center. PaidSync enables teams to launch and optimize campaigns, reduce wasted ad spend, set up conversion tracking, manage Shopping feeds, and create cross-channel reports, all through straightforward conversation. Every change is drafted for review and requires explicit approval, ensuring transparency and control over ad spend. Built by Ahmed Ashraf, a Google Premier Partner in the top 3% globally with over $500M in managed ad spend, PaidSync is a verified partner across Google, Meta, LinkedIn, and TikTok, offering a trusted foundation for performance marketing teams.
Role Description The sCMO at PaidSync.ai is a full-time, remote leadership role responsible for owning the company’s overall marketing vision, strategy, and execution across all channels. This role will design and drive the go-to-market strategy, including positioning, messaging, brand development, demand generation, and lifecycle marketing for a high-growth AI SaaS product. Day-to-day responsibilities include overseeing paid media strategy across all integrated platforms, guiding content and product marketing initiatives, partnering with sales and product to align roadmaps with market needs, and setting clear performance metrics and attribution frameworks. The sCMO will build and lead a lean, data-driven marketing organization, manage external partners and agencies as needed, and continuously test, iterate, and scale campaigns based on insights from PaidSync and connected analytics tools. This person will represent the voice of the customer, help shape the product narrative, and ensure that all marketing efforts support sustainable growth and brand trust.
Qualifications
- Strategic marketing leadership skills, including brand strategy, go-to-market planning, positioning, and messaging.
- Performance and growth marketing expertise across paid media channels (e.g., Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads) with a strong focus on ROI and CAC/LTV optimization.
- Data and analytics skills, such as interpreting campaign performance, building attribution models, and using tools like Google Analytics 4, Google Tag Manager, and related measurement platforms.
- Product and content marketing abilities, including storytelling, narrative development, and collaboration on customer education, case studies, and thought leadership.
- Leadership and collaboration capabilities, including building and managing teams, cross-functional partnership with sales and product, and strong communication skills.