Company Description PaidSync.ai is an AI-driven ad management platform that unifies the entire paid media stack across major channels such as Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads. The platform lets users manage campaigns, measurement, and reporting through plain conversation from tools like ChatGPT, Claude, Gemini, or the PaidSync dashboard, without learning new interfaces. PaidSync connects key analytics tools including Google Analytics 4, Google Tag Manager, Google Search Console, and Google Merchant Center, creating a cohesive environment for targeting, tracking, and performance reporting. Built on trust, every change is drafted for review and requires explicit approval, ensuring full control over ad spend and optimizations. PaidSync is founded by Ahmed Ashraf, a Google Premier Partner in the top 3% globally with over $500M in managed ad spend, and is a verified partner with Google, Meta, LinkedIn, and TikTok.
Role Description The Chief Marketing Officer (CMO) will lead PaidSync.ai’s overall marketing strategy, brand positioning, and growth initiatives across all channels in a fast-paced, product-led environment. This full-time remote role includes developing go-to-market plans, defining target segments, and overseeing integrated campaigns that drive platform adoption and revenue. Day-to-day responsibilities include guiding market research, setting and tracking marketing KPIs, collaborating closely with product, sales, and customer success to align messaging and positioning, and overseeing content, performance marketing, and lifecycle programs. The CMO will manage and mentor a distributed marketing team, direct agency and partner relationships, and ensure consistent brand and communications across public relations, social media, and thought leadership. This role also involves monitoring competitive dynamics, optimizing budgets, and using data-driven insights to refine PaidSync.ai’s marketing strategy and demand-generation efforts.
Qualifications
- Demonstrated expertise in Market Planning and Marketing Management to shape strategy, positioning, and multi-channel campaigns.
- Strong Market Research skills to analyze customer needs, competitive landscape, and growth opportunities.
- Experience in Public Relations and brand communications to build visibility, trust, and thought leadership.
- Background in Sales collaboration and revenue-focused marketing to align pipeline generation with commercial goals.
- Proven leadership experience in senior marketing roles, ideally in SaaS, AI, or ad tech environments.
- Data-driven approach to decision-making, including familiarity with performance marketing metrics and analytics platforms.
- Ability to build, manage, and mentor remote, cross-functional marketing teams.
- Exceptional strategic thinking, communication, and stakeholder management skills.
- Bachelor’s degree in Marketing, Business, Communications, or a related field