Company Description PaidSync.ai is an AI-powered ad management platform that lets organizations manage their entire paid media stack across major channels through simple conversation, with no new tools to learn. Users can run Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, and OpenAI ads in one place, while connecting key measurement platforms such as Google Analytics 4, Google Tag Manager, Google Search Console, and Google Merchant Center. The platform enables teams to launch and optimize campaigns, reduce wasted ad spend, set up conversion tracking, build cross-channel reports, and manage Shopping feeds through a unified interface. Every change is drafted for review and only implemented upon approval, ensuring transparency and control. PaidSync is built by Ahmed Ashraf, a Google Premier Partner in the top 3% globally, and is a verified partner with Google, Meta, LinkedIn, and TikTok.
Role Description The Digital Marketing Manager will lead strategy and execution across PaidSync.ai’s own paid and organic digital channels, using data-driven insights to grow pipeline, improve customer acquisition, and strengthen brand visibility. This full-time remote role involves planning, launching, and optimizing campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other relevant channels, with a strong focus on performance and ROI. Day-to-day responsibilities include developing integrated marketing plans, overseeing social media marketing, managing lead generation programs, and coordinating with product and sales teams to align messaging and offers. The Digital Marketing Manager will analyze web and campaign analytics, build cross-channel reports, identify opportunities to reduce wasted spend, and refine targeting and creative based on performance. The role also includes testing new channels and tactics, managing agency or contractor relationships as needed, and contributing to content and messaging that clearly communicates PaidSync.ai’s value proposition.
Qualifications
- Strong Digital Marketing and Marketing skills, with experience designing and executing multi-channel strategies.
- Proficiency in Social Media Marketing across major platforms, including planning, publishing, community management, and performance optimization.
- Demonstrated ability in Lead Generation, including funnel design, campaign optimization, and collaboration with sales or revenue teams.
- Experience with Web Analytics, including tools such as Google Analytics 4 and other measurement platforms, and the ability to interpret data to drive decisions.
- Proven experience managing paid media campaigns (e.g., Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads) with a focus on efficiency and ROI.
- Comfort working with or alongside AI-powered marketing and ad management tools, and openness to testing new technologies.
- Excellent written and verbal communication skills, with the ability to create clear, compelling marketing messages for technical and non-technical