Job Title: Google Ads & PPC Executive
Experience: Minimum 1 Year
Salary: ₹15,000 – ₹35,000 per month
Job Type: Full-Time
Job Overview
We are hiring a Google Ads & PPC Executive who can independently manage and optimize paid advertising campaigns and contribute to business lead generation. Candidates with practical experience in Google Ads, PPC, SEM and performance marketing are welcome to apply.
Responsibilities
- Manage end-to-end Google Ads campaigns.
- Set up campaigns, ad groups, keywords, targeting and extensions.
- Conduct keyword research and identify high-intent search terms.
- Optimize bids, budgets, keywords and ad performance.
- Monitor campaign metrics and identify opportunities for improvement.
- Manage negative keywords and search queries.
- Create compelling and conversion-focused ad copies.
- Monitor lead quality and campaign conversions.
- Analyze CPC, CTR, CPA, conversion rate, impressions and other KPIs.
- Perform regular campaign audits and optimization.
- Test different keywords, ad copies, audiences and landing pages.
- Monitor competitors and market trends.
- Generate daily/weekly/monthly performance reports.
- Work towards improving campaign ROI and lead generation.
- Follow Google Ads best practices and advertising policies.
Candidate Requirements
- 1+ year of professional experience in Google Ads/PPC management.
- Practical knowledge of Google Search Ads.
- Knowledge of Display Ads and Remarketing is an advantage.
- Understanding of PPC, SEM and digital marketing concepts.
- Experience with Google Keyword Planner is preferred.
- Knowledge of Google Analytics/GA4 is preferred.
- Basic understanding of conversion tracking and landing pages.
- Strong analytical and problem-solving skills.
- Good written and verbal communication.
- Candidates who have managed real client/business campaigns will be preferred.
Relevant Profiles
Google Ads Executive | PPC Executive | PPC Analyst | SEM Executive | Google Ads Specialist | Paid Media Executive | Performance Marketing Executive | Digital Marketing Executive
Job Types: Full-time, Permanent, Fresher
Pay: ₹15,000.00 - ₹35,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Vaishali, Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person