Lead Generation & Outbound Sales Specialist
Company: Sentri Security Location: Hybrid — BGC, Metro Manila Type: Contract (1099 / independent contractor)Compensation: Base rate + performance commission (details discussed during interview) Reports to: Sales Team
About Sentri Security
Sentri Security provides professional security services to commercial, residential, and institutional clients. We're growing our sales pipeline and are looking for someone who can own the front end of that process — finding the right prospects, making sure they're worth our sales team's time, and getting the first conversation started.
About the Role
We're hiring a Lead Generation & Outbound Sales Specialist to build and manage a consistent pipeline of high-quality leads for our sales team. This isn't just list-building — we need someone who can source leads, enrich and filter them down to the ones actually worth calling or emailing, and run outbound campaigns (email, paid, or otherwise) that get responses. You'll come in with a proven playbook, not need one built for you.
This is a contract role, ideal for someone who has done this before for another B2B services company and wants ownership over lead quality and outbound execution — not just a quota of names to enter into a spreadsheet.
Key Responsibilities
- Source and build targeted prospect lists aligned to Sentri's ideal customer profile (property managers, facilities/operations decision-makers, commercial real estate, retail, corporate campuses, events/venues, HOAs, and similar).
- Enrich raw leads with accurate contact, firmographic, and intent data, and filter out poor-fit or low-quality contacts before they reach sales.
- Score and prioritize leads so the sales team spends its time on the highest-probability opportunities.
- Design and run outbound campaigns across multiple channels — cold email sequences, LinkedIn outreach, and paid lead generation (e.g., Google/Meta ads, lead-gen platforms) — and propose new channels worth testing.
- Write and test outbound messaging/copy that gets opens, replies, and booked calls.
- Maintain clean, up-to-date records in the CRM and hand off qualified leads to the sales team with the context they need to close.
- Track and report on core metrics: leads sourced, qualification rate, response/reply rate, and leads-to-booked-meetings conversion.
- Continuously test and refine targeting, messaging, and channels based on what's actually converting.
What You'll Bring
- Demonstrated experience in lead generation, demand generation, or outbound sales development, ideally for a B2B services business (security, facilities, staffing, or similar industries are a plus).
- A track record of building your own outbound systems and processes — you can walk in with a plan, not wait to be handed one.
- Hands-on experience with lead sourcing and enrichment tools (e.g., Apollo.io, ZoomInfo, Hunter, Clearbit, or similar).
- Experience running outbound email sequences/cold email tooling (e.g., Apollo, Instantly, Lemlist, Outreach, or similar), plus comfort with LinkedIn-based outreach.
- Working knowledge of paid lead generation channels (Google Ads, Meta Ads, Local Services Ads, or similar) — or a clear willingness to learn and test them.
- Comfort working inside a CRM (HubSpot experience a strong plus, since that's part of our current stack) to manage and hand off leads cleanly.
- Strong written communication skills — you can write outbound copy that doesn't sound like outbound copy.
- A data-driven approach: you track what you're doing, know your numbers, and can explain what's working and what isn't.
- Self-directed and comfortable in a contract, results-oriented arrangement with minimal day-to-day oversight.
Nice to Have
- Prior experience generating leads specifically for security, guarding, facilities management, or similar physical-services industries.
- Experience with Apollo.io specifically, since it's already part of our workflow.
- Familiarity with lead scoring frameworks and ICP/firmographic segmentation.
Compensation & Structure
This is a contract (1099) position with a base rate plus commission tied to qualified leads delivered and/or deals closed by the sales team. Exact structure and rate will be discussed based on experience and proposed scope.
Pay: Php100,000.00 - Php150,000.00 per month
Benefits:
- Employee discount
- Flexible schedule
- Free parking
- On-site parking
- Paid training
Work Location: In person