Demand Generation Executive
Experience: 3+ Years
Role Overview
We are looking for a proactive Demand Generation Executive to drive qualified leads and business opportunities through inbound, outbound, and digital marketing initiatives.
Key Responsibilities
- Generate qualified B2B leads through LinkedIn, email campaigns, ZoomInfo, Google Ads, webinars, and outbound calling.
- Conduct outbound calls, cold outreach, follow-ups, and lead qualification.
- Plan and execute demand generation and lead nurturing campaigns.
- Manage and optimize campaigns across LinkedIn, Google Ads, Meta, and email.
- Collaborate with Sales/BD teams to improve lead quality and conversions.
- Support ABM campaigns targeting key accounts and industries.
- Coordinate with content/design teams for campaign assets, landing pages, emails, and social media.
- Track leads, conversions, campaign performance, ROI, and pipeline contribution.
- Maintain CRM and marketing automation platforms such as HubSpot, Salesforce, Zoho, or similar.
- Research prospects, market trends, and competitors to identify new opportunities.
Required Skills
- 3+ years in Demand Generation / Digital Marketing / B2B Lead Generation.
- Strong experience in outbound calling, cold outreach, LinkedIn, email marketing, and prospecting.
- Hands-on experience with ZoomInfo, CRM, marketing automation, and campaign analytics.
- Good understanding of B2B/IT services, SaaS, AI, or technology marketing.
- Strong communication, follow-up, lead qualification, and analytical skills.
Pay: ₹30,000.00 - ₹80,000.00 per month
Benefits:
- Food provided
- Health insurance
- Internet reimbursement
- Life insurance
- Provident Fund
Work Location: In person