Title Senior Business Analyst –
Location: Houston, TX
Work Arrangement: 4 Days Onsite
Experience: 8+ Years
Job Summary
We are seeking an experienced Senior Business Analyst to support and enhance digital self-service capabilities and customer experience initiatives for a leading customer-facing organization.
The ideal candidate will have strong experience with digital platforms, customer journey optimization, self-service solutions, Agile product delivery, and AI-enabled capabilities. This role will work closely with Digital, UX, Data, Product, Technology, and business teams to translate business needs into scalable, data-driven digital solutions.
Required Qualifications
• 8+ years of experience as a Business Analyst, with at least 2+ years in a Senior/Lead Business Analyst or BA4 role.
• Strong experience supporting customer-facing digital platforms, websites, portals, mobile applications, or self-service solutions.
• Demonstrated experience with customer journey analysis and digital experience optimization.
• Hands-on experience working with AI-enabled business solutions, including one or more of the following:
o Conversational AI / Chatbots
o Virtual Assistants
o Intelligent Automation
o Predictive Analytics
o Recommendation Engines
o Personalization
o Sentiment Analysis
o Machine Learning–enabled solutions
• Strong knowledge of Agile methodologies, including Scrum and/or Kanban.
• Strong experience creating user stories, acceptance criteria, functional requirements, and product backlog items.
• Experience with backlog refinement, prioritization, sprint planning, UAT, and business validation.
• Excellent stakeholder management, facilitation, communication, and analytical skills.
• Ability to translate complex business and technical requirements into clear, actionable documentation.