WHAT WE DO
Betts connects the most extraordinary go-to-market talent with the most innovative companies across the US and Canada, building top-ranked go-to-market, sales, and marketing teams. We're experts at helping companies scale for growth and making career dreams come true. From our recruiting services to Betts Connect, our online platform making it easier than ever for top talent and top companies to directly connect, we're the leading recruitment firm for go-to-market roles.
POSITION
As a Marketing Content & Event Intern, you'll help bring the Betts brand to life across blogs, social media, newsletters, and events. You'll work closely with our marketing team to create content that resonates with go-to-market professionals and supports our growing presence in AI-driven search (AEO). This is a great opportunity to build real-world experience in marketing, content strategy, and copywriting, while learning the fundamentals of B2B marketing in a fast-paced, collaborative environment.
LOCATION
This is a fully remote role. We are looking for someone located on the East Coast who can work Eastern time hours.
RESPONSIBILITIES
- Write blogs covering topics relevant to go-to-market talent and hiring trends
- Learn how to draft case studies that showcase Betts' impact and success stories
- Help create social media content across platforms, including LinkedIn, to grow engagement and brand visibility
- Learn how to draft newsletter content that keeps our audience informed and engaged
- Learn how to work within platforms and tools that support Betts' Answer Engine Optimization (AEO) efforts, helping our content perform well across AI search and discovery tools
- Collaborate with the marketing team to maintain a consistent brand voice across all content
- Support outreach to prospective guests via LinkedIn, email, and Slack to help drive attendance for virtual events
- Support event-related written content and coordination as needed
- Stay current on content trends, GTM industry topics, and best practices in marketing
QUALIFICATIONS
- Excellent writer with strong communication skills and an eye for tone, clarity, and detail
- Currently pursuing or recently completed a degree, ideally in marketing, communications, journalism, English, or a related field, or a career changer looking to build experience in content and marketing with some relevant experience
- Interest in content creation, social media, and marketing operations
- Comfortable working independently and managing multiple deadlines each week
- Familiarity with LinkedIn and other social platforms
- Experience with content or SEO/AEO tools is a plus but not required
- Great teammate who thrives in an energizing, fast-paced environment