About the job
This role is being recruited by CoffeeSpace on behalf of an anonymous healthcare startup focused on empowering clinicians to build their own practices.
We’re identifying a small number of exceptional candidates from our network. If there’s a strong fit, we’ll introduce you directly to the hiring team.
Location: New York, NY / on-site
Compensation: $140k–$200k base + competitive equity
Employment type: Full-time
About the company
This company is dedicated to supporting clinicians in the healthcare industry, particularly in the field of Applied Behavior Analysis (ABA). With a playful brand persona, it aims to help clinicians break free from corporate healthcare constraints, directly impacting the lives of autistic children and their families. The company has experienced rapid growth, achieving $5.5M in net revenue within a year and raising $14M+ from top investors.
About the role
You will lead the company's social storytelling strategy, focusing heavily on short-form vertical video content across platforms like Instagram, TikTok, LinkedIn, and Facebook. This role involves both strategic planning and hands-on content creation, including managing a network of creators and influencers.
What You’ll Do
- Develop and execute the social storytelling strategy with an emphasis on video content
- Build and manage relationships with creators, influencers, and freelancers
- Create and oversee content production, including writing briefs and appearing in videos
- Maintain and evolve the content calendar and brand guidelines
- Connect content performance to business metrics such as patient starts and cost per converted user
- Define and refine the brand voice and visual identity across all channels
Why This Role Is Compelling
- Opportunity to step into a VP of Marketing role if you deliver results
- Join a rapidly growing company with significant revenue and investment traction
- Contribute to a mission that directly impacts the healthcare industry and supports autistic children
- Enjoy creative freedom with a beloved, playful brand identity
The Ideal Candidate
- 3-5 years of experience in social media content creation and strategy
- Proven track record of building a content engine from scratch
- Hands-on experience with short-form video production
- Bonus: Experience in B2C healthcare or working with sensitive audiences
Next steps
- Apply via this LinkedIn job post
- We’ll review and reach out if there’s a strong match
- If aligned, we’ll introduce you directly to the team
- If this role isn’t the right fit, we may suggest and make introductions to other high-signal startup roles we’re recruiting for, always with your permission.
A quick note on authenticity
This is a real, active role that CoffeeSpace is recruiting for in close partnership with the hiring team. We don’t post speculative roles and work directly with teams on their actual hiring needs.