SEO Specialist
Status: Part-time – 20 hours per week
Work Schedule: Monday–Friday, with at least partial overlap between 8:30 AM–5:30 PM AEST
About Our Client
Our client is an established IT, telecommunications, and web services provider offering managed IT support, website hosting and development, and digital marketing solutions.
As the business continues to grow, they are looking to bring on an experienced SEO Specialist who can take ownership of their SEO strategy and execution across multiple websites and projects.
About the Role
We are seeking a highly capable SEO Specialist to manage, execute, and continuously improve SEO strategies across multiple websites and digital projects.
The successful candidate will have demonstrated hands-on experience in SEO strategy, keyword research, on-page and technical SEO, off-page optimization, SEO analytics, and performance reporting.
You will be expected to work independently, identify opportunities for organic growth, translate data into actionable recommendations, and collaborate with web development and marketing teams to implement improvements.
Key Responsibilities
SEO Strategy & Execution
- Develop and execute comprehensive SEO strategies aligned with business and website objectives.
- Conduct ongoing keyword research and search intent analysis to identify opportunities for organic growth.
- Perform on-page SEO optimization, including title tags, meta descriptions, headings, internal linking, content optimization, and other ranking factors.
- Conduct technical SEO audits and identify issues affecting website crawlability, indexation, site structure, page performance, and search visibility.
- Support and implement off-page SEO strategies, including link-building and authority-building initiatives.
- Monitor keyword rankings, organic traffic, conversions, and other SEO performance indicators.
- Identify ranking opportunities and develop strategies to improve organic search visibility.
- Conduct competitor and SERP analysis to identify opportunities and gaps.
SEO Analytics & Reporting
- Monitor website and campaign performance using tools such as Google Analytics/GA4 and Google Search Console.
- Analyze SEO data and translate findings into actionable recommendations.
- Prepare clear and concise SEO performance reports for internal and client-facing use.
- Track the impact of SEO initiatives and continuously optimize strategies based on performance data.
Website & Content Optimization
- Collaborate with the internal web development team to implement SEO-related website improvements.
- Provide SEO recommendations for website structure, content, technical performance, and user experience.
- Identify content gaps and opportunities based on keyword research and search behavior.
- Work with relevant stakeholders to ensure SEO best practices are incorporated into new and existing website content.
SEM / Digital Marketing
- Support and optimize Google Ads / SEM campaigns where required.
- Monitor paid search performance, budgets, and campaign results.
- Identify opportunities to align paid and organic search strategies.
Emerging Search
- Stay current with developments in AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization).
- Explore strategies for improving visibility across AI-powered search and answer engines.
- Adapt SEO strategies as search algorithms, AI search, and digital marketing practices evolve.
Project Management
- Manage multiple SEO projects and priorities simultaneously.
- Work independently and proactively manage deadlines and deliverables.
- Communicate project progress, challenges, and recommendations clearly.
- Contribute SEO insights to the company's broader digital marketing strategy.
Key Requirements
Essential
- Proven professional experience specializing in SEO, with SEO representing a significant part of your previous responsibilities.
- Strong hands-on experience with on-page, off-page, and technical SEO.
- Demonstrated experience with keyword research, competitor analysis, SEO audits, and search ranking optimization.
- Experience managing SEO across multiple websites, projects, or clients.
- Strong analytical and reporting skills.
- Proficiency with Google Search Console and Google Analytics/GA4.
- Experience using SEO platforms such as SEMrush, Ahrefs, or Moz.
- Strong written and verbal English communication skills.
- Ability to work independently and proactively manage multiple priorities.
- Ability to communicate technical SEO concepts and recommendations clearly to non-technical stakeholders.
Pay: Php20,000.00 - Php25,000.00 per month
Work Location: Remote