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Digital Emenu Portal LLC · Dubai

Marketing Specialist

full timePosted 28 days ago
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Stack mentioned

google-analytics

Location: Aspin Commercial Tower, Sheikh Zayed Road

Experience Required: 2–3 years

Key Responsibilities:

- Develop and execute effective marketing strategies and campaigns aligned with the company’s business objectives.

- Manage the company’s social media platforms and maintain a consistent brand presence across digital channels.

- Plan, create, and coordinate engaging content for social media, websites, email campaigns, and other marketing channels.

- Manage digital marketing campaigns across platforms such as Google Ads, Meta Ads, LinkedIn, and other relevant channels.

- Conduct market research and competitor analysis to identify market trends, opportunities, and customer insights.

- Support lead generation activities and work closely with the sales team to convert marketing leads into business opportunities.

- Monitor and analyze campaign performance using relevant analytics and reporting tools.

- Prepare regular marketing performance reports and provide recommendations for improvement.

- Coordinate with designers, content creators, agencies, and other external vendors when required.

- Assist in website content management, SEO activities, and improving online visibility.

- Develop and execute email marketing campaigns and promotional activities.

- Support the planning and execution of events, exhibitions, networking activities, and other promotional initiatives.

- Maintain and strengthen the company’s brand identity and ensure consistency across all marketing materials.

- Identify new marketing channels, tools, and opportunities to improve customer engagement and lead generation.

- Stay updated with the latest digital marketing trends, technologies, and best practices.

- Perform other marketing-related duties and projects as assigned by management.

Requirements:

- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

- 2–3 years of relevant experience in marketing.

- Strong knowledge of digital marketing, social media marketing, content marketing, and lead generation.

- Hands-on experience with platforms such as Google Ads, Meta Business Suite, LinkedIn, Google Analytics, or similar tools.

- Good understanding of SEO, email marketing, and online advertising.

- Excellent written and verbal communication skills in English.

- Strong content writing and copywriting skills.

- Creative mindset with good attention to detail.

- Strong analytical and problem-solving skills.

- Ability to manage multiple projects and meet deadlines.

- Ability to work independently as well as collaboratively with different teams.

- Experience working in the UAE/GCC market will be an advantage.

Job Type: Full-time

Application Question(s):

- What is your current monthly salary (AED)?

- What is your expected monthly salary (AED)?

- Are you available to join immediately? (If not, mention notice period)

Education:

- Bachelor's (Preferred)

Experience:

- Marketing: 2 years (Required)

Work Location: In person

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