B2B Outbound Lead Generation Executive (LinkedIn & Cold Email)
Location: Remote
Type: Contract
Experience: 1–3 Years in B2B Outbound, SDR, or Lead Generation
The Role
We are looking for a sharp, proactive Outbound Lead Generation Executive to build and manage our multi-channel outbound pipeline. In this role, you will combine targeted LinkedIn outreach with cold email automation engines to turn cold enterprise prospects into booked discovery calls.
Scope of Work
- Prospect Database & List Building: Source, enrich, and verify high-intent prospect lists matching client ICPs using LinkedIn Sales Navigator, Apollo.io, scraping tools, and email verification platforms.
- Multi-Channel Campaign Execution: Build and launch orchestrated outbound sequences pairing LinkedIn touches (connection requests, InMails, profile views) with automated cold email steps.
- Email Infrastructure & Deliverability: Set up, monitor, and maintain cold email health across secondary domains, mailboxes, warm-up tools (Instantly, Smartlead, or Apollo), and DNS configurations (SPF, DKIM, DMARC).
- AI-Assisted Personalization: Use LLMs (Claude, ChatGPT) to conduct prospect research, synthesize account insights, and generate personalized icebreakers at scale.
- Inbox Triage & Meeting Scheduling: Monitor incoming responses across email and LinkedIn inboxes, address objections promptly, qualify leads against core criteria, and book qualified meetings directly into sales calendars.
- Pipeline Tracking & Optimization: Run continuous A/B tests on subject lines, hooks, and CTAs. Track open rates, reply rates, positive response rates, and conversion-to-meeting metrics.
What We Are Looking For
- Outbound Track Record: 1–3 years of proven experience executing B2B cold email and LinkedIn outreach with a consistent record of hitting booked-meeting targets.
- Tech Stack Fluency: Hands-on experience with LinkedIn Sales Navigator, cold email automation platforms (Apollo.io, Instantly, Smartlead, or Lemlist), and CRM tracking (HubSpot or similar).
- Deliverability Know-How: Practical understanding of inbox rotation, domain warming, spam triggers, and list cleaning to ensure emails land in the primary tab.
- Sharp Copywriting Skills: Exceptional written English with an instinct for concise, low-friction B2B copy that reads like a human-to-human conversation rather than a template blast.
- Pipeline Discipline: Rigorous daily execution habits, prompt response times, and meticulous CRM data hygiene.
Nice-to-Haves
- Prior outbound experience targeting executives in FinTech, Banking, or B2B SaaS.
- Familiarity with workflow automation tools like Zapier, Make, or n8n to connect lead flows directly to the CRM.
Data Collection and Privacy Statement
In accordance with the Data Privacy Act of 2012, submission of your application constitutes your consent to the collection, use, processing, storage and endorsement of your personal information to clients, prospective employers or partner organizations solely for recruitment, evaluation, placement and other legitimate employment-related purposes.
All personal data obtained shall be treated with strict confidentiality and safeguarded through appropriate organizational, physical and technical security measures. Access to such information shall be limited to authorized personnel directly involved in the recruitment and client endorsement process and shall not be disclosed to unauthorized parties, except as may be required by law.
By submitting your application, you further represent that all information provided is true and accurate and authorize the retention of your application records for current and future employment opportunities, unless otherwise requested in writing.