Tech that takes you places
We’re CarTrawler, the global travel tech company behind seamless connections between people, places and possibilities. From powering car rental to creating smarter ways to move, we make travel smoother for millions worldwide. Our culture is built on curiosity, collaboration and craic where every idea counts and every journey matters. Ready to make an impact? Let’s go places together.
- Responsible for delivering high-impact CRM and loyalty campaigns for strategic partner accounts or brands within a Trading Squad, driving customer engagement, loyalty and commercial outcomes.
- Owns CRM and loyalty campaign performance for strategic partners, using customer insight, optimisation and CRM and loyalty expertise to increase customer engagement, loyalty and commercial performance.
Campaign Execution & Delivery
- Act as the CRM & Loyalty SME within the Trading Squad, supporting partner commercial and customer objectives.
- Own end-to-end delivery of CRM and loyalty campaigns across email, lifecycle and loyalty communications.
- Execute campaigns using CRM platforms (e.g. Salesforce Marketing Cloud), CMS, widgets and partner marketing tools.
- Ensure campaign quality and consistency across audience selection, customer journeys, landing pages, compliance and partner requirements.
- Collaborate with Trading Squad Leads, Partner Managers and commercial stakeholders to deliver campaigns on time.
CRM & Loyalty Data & Insights
- Identify opportunities to grow partner revenue through CRM optimisation, segmentation, lifecycle marketing and personalisation.
- Analyse campaign performance and loyalty data to optimise future activity.
- Turn campaign insights into commercially focused recommendations.
- Define, monitor and report on CRM & loyalty KPIs including engagement, retention, conversion and revenue.
- Deliver regular performance reporting to internal squads and partners.
CRM & Loyalty Testing & Innovation
- Support CRM and loyalty initiatives that improve engagement, retention and commercial performance.
- Plan, execute and analyse A/B and multivariate testing programmes.
- Identify opportunities to enhance loyalty propositions, automation and lifecycle journeys.
- Collaborate with Revenue Enablement, BI, Marketing Technology and Commercial teams to scale successful initiatives.
What you'll bring to the team
Qualifications
- Bachelor's degree in Marketing, Business, Digital Marketing, Commerce, Customer Experience or a related discipline, or equivalent professional experience.
- Salesforce Marketing Cloud certifications are an advantage.
- CRM, Loyalty Marketing or Digital Marketing certifications (e.g. CIM, Digital Marketing Institute) are desirable.
- Fluent English.
Experience
- 3+ years' experience in CRM, Loyalty Marketing, Customer Lifecycle Marketing, Digital Marketing, E-commerce or Travel.
- Proven experience delivering CRM and loyalty campaigns across email, lifecycle marketing and marketing automation platforms.
- Hands-on experience using Salesforce Marketing Cloud and CMS platforms to execute, optimise and measure campaigns.
- Strong track record of improving campaign performance through segmentation, personalisation, testing and data-driven optimisation.
- Experience delivering against CRM, loyalty and commercial KPIs, including engagement, conversion, retention, ROI and incremental revenue.
- Experience collaborating with cross-functional teams and stakeholders in a fast-paced commercial environment.
- Strong analytical skills with experience in performance reporting, KPI tracking and translating insights into commercial recommendations
Go on, give it a go!
We know that looking for a new job can feel a bit daunting but don’t let a touch of imposter syndrome hold you back. Even if you don’t tick every box, we’d still love to hear from you! Apply today to stay connected.
At CarTrawler, we’re proud to be an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for everyone. No matter your background, identity, or life experience, if you’re passionate about what you do, you’ll be welcomed here.