Our client is a Series C, AI-native IT management platform reshaping how MSPs and internal IT teams work. They're looking for someone who can bring a genuine feel for how people actually engage on social platforms (LI, X, IG ect) and other channels to the speed to turn a raw moment (a tradeshow chat, a customer interview, a founder take) into a published post before it goes cold, and fresh creative instincts that add real ideas to a team that already has plenty of its own.
They run in a lean, high output Brand & Content team handling brand campaigns, thought leadership, executive content, PR, and a community publication. This role sits close to all of it, and close to community specifically, the goal is for social to pull people toward community, not run as a separate lead gen channel with its own agenda. This is geared towards execution but you have the ability to create strategy and fresh ideas too. A motivated, self starter who's driven by a fast paced environment is key - there is no micro-managing!
While part of the marketing team is based in CA, most of the video, content and brand team is in India. If on PST, early morning 7a calls will be normal several times a week and overall comfort working cross functionally with an international team is required.
What you'll do
- Own day-to-day social execution, primarily LinkedIn, with Instagram and X as a lower priority and light attention to Reddit
- Repurpose long-form content, roadshow moments, ebooks, customer interviews and testimonials, webinars, into platform-native, bite-sized content
- Understand exactly where the ICP (IT personas) spends time and what makes them stop scrolling, click, and engage, and build content around that insight
- Get in front of the camera when useful: a quick video at a tradeshow, edited and posted same-day
- Support platform-specific creative series (like IG reels breaking down AI and IT jargon) alongside repurposed content
- Help build repeatable social and content systems as the team scales
- Coordinate with designers, video editors, freelancers, and internal stakeholders to ship quickly
- Track conversations, creators, and content across AI, SaaS, startups, and IT, and stay lightly plugged into potential influencer partnerships
- Report on social performance weekly, and be comfortable interpreting metrics and dashboards pulled by the ops team (no need to build them personally)
- Support TOFU content production, blog posts, newsletters, social series, short-form video scripts
What they're looking for
- 2+ years of experience in social, brand, content, media, startup marketing, or creator ecosystems
- Deep familiarity with internet culture and platform behavior, especially LinkedIn second Instagram and X
- Strong content instincts and understanding of distribution
- Comfortable on camera and able to turn raw footage into a polished post quickly
- Ability to adapt content across formats and channels
- Fast execution and eager for more creative ownership, this is a near daily output cadence
- AI-native working style
- Comfortable operating in fast-moving, ambiguous environments, especially heading into a major Q4 brand refresh and product launch
- Working familiarity with Canva or Figma
- Eye for design, doesn't need to be a designer, but can brief one well and spot when something's off
- Organized and detail-oriented, able to juggle multiple content tracks without dropping deadlines
- Genuinely curious about AI, tech, or the IT industry
What success looks like
- Increased content velocity and near-daily publishing consistency
- Incremental, steady growth in engagement, followers, and community activity, not a fixed volume target, but a clear upward trend
- Content that visibly drives people toward community, not just brand impressions
- Faster turnaround from idea → content → distribution
- Stronger founder and thought leadership presence online, supported by direct access to the CEO and CMO
- Bringing fresh creative ideas to a team full of them, and helping test and execute the ones worth pursuing
- Helping the Brand & Content team operate at a higher output level heading into the Q4 brand refresh and product launch
Bonus points if you
- Run a side project, creator account, newsletter, meme page, or online community
- Have experience with short-form video workflows
- Can show content they've created and explain why it worked
- Have worked in B2B SaaS, AI, media, or startup environments
- Have any experience working alongside or coordinating with influencers or creators
DOE 80k-100k + benefits (may be flex)