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UC Auto · Richmond, BC

Marketing Coordinator

full time$45,000 – $65,000 / yearPosted yesterday
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Job post summary

Date posted: September 8, 2026

Pay: CA$45,000.00 - CA$65,000.00 per year

Job description:

Job Overview

UC Auto is seeking a detail-oriented and technology-driven AI Marketing Assistant to join our on-site marketing team in Richmond, BC. This full-time role focuses on building and managing AI-assisted workflows, analyzing marketing and customer data, reviewing structured documentation, and supporting social media campaigns.

The ideal candidate is fluent in Mandarin, comfortable working with AI tools and data, and capable of reading and following technical instructions written in Markdown (.md) documents.

Responsibilities

- Build, test, and improve AI-assisted marketing workflows for campaign planning, content creation, lead management, reporting, and repetitive operational tasks.

- Use ChatGPT, Codex, and other generative AI tools to conduct research, analyze information, create content, and improve workflow efficiency.

- Review AI-generated results for accuracy, completeness, brand consistency, and compliance before publication or use.

- Analyze website traffic, CRM leads, customer behaviour, inventory performance, and campaign results using Google Analytics 4 (GA4), CRM systems, spreadsheets, Meta Business Suite, and advertising-platform data.

- Identify trends, data gaps, underperforming campaigns, high-interest vehicles, and opportunities for improvement.

- Read, understand, and follow Markdown (.md) documents, including workflow instructions, AI skill files, operating procedures, decision rules, and quality-control checklists.

- Document new workflows, procedures, findings, and decisions clearly in Markdown format.

- Check datasets and reports for missing fields, duplicates, outdated records, incorrect vehicle information, and inconsistent results.

- Create and manage content across Xiaohongshu (RED), Instagram, Facebook, TikTok, YouTube, and WeChat.

- Produce vehicle posts, short-form videos, graphics, promotional posters, advertising copy, and email campaign content.

- Conduct keyword, competitor, automotive-market, and social media trend research.

- Update vehicle listings, pricing, stock numbers, promotional information, and website content.

- Monitor customer inquiries through social media, UChat, email, and other digital channels.

- Coordinate qualified leads and customer follow-ups with sales and customer service teams.

- Prepare clear marketing reports and provide data-supported recommendations to management.

Skills and Qualifications

- Fluency in Mandarin is required, including strong reading, writing, and verbal communication skills.

- Strong English communication skills

- Strong ability to use ChatGPT, Codex, or similar AI platforms for research, analysis, content creation, and workflow development.

- Ability to understand multi-step AI workflows, follow detailed instructions, test outputs, identify errors, and improve processes.

- Ability to confidently read and edit Markdown (.md) files, structured instructions, checklists, and workflow documentation.

- Strong data-analysis skills and proficiency with Google Analytics 4 (GA4), Excel or Google Sheets, CRM systems, and campaign reports.

- Experience with Xiaohongshu, Instagram, Facebook, TikTok, YouTube, WeChat, Meta Business Suite, and Meta Ads Manager.

- Familiarity with Canva, Adobe Photoshop, Adobe Creative Suite, CapCut, WordPress, or similar tools.

- Excellent attention to detail, especially when checking vehicle data, prices, stock numbers, customer records, and AI-generated content.

- Ability to identify missing, outdated, duplicated, or conflicting information instead of making unsupported assumptions.

- Strong organization, problem-solving, and documentation skills.

- Ability to manage multiple priorities in a fast-paced, on-site dealership environment.

- Experience in automotive, digital marketing, data analysis, workflow automation, or marketing operations is considered an asset.

- Post-secondary education in Marketing, Business, Data Analytics, Communications, Computer Science, or a related field is preferred.

- Must be able to work full-time on-site in Richmond, BC.

Join UC Auto as an AI Marketing Assistant and help turn data, AI tools, and documented workflows into effective marketing campaigns and measurable business results.

Benefits:

- Casual dress

- Company car

- Company events

- On-site parking

Application question(s):

- Do you have professional experience of building AI agents and workflow?

- What AI tool is your favourite? And what do you make using that AI tool?

Language:

- Mandarin (required)

Work Location: In person

Pay: $45,000.00-$65,000.00 per year

Benefits:

- Casual dress

- Company car

- Company events

- On-site parking

Ability to commute/relocate:

- Richmond, BC: reliably commute or plan to relocate before starting work (required)

Application question(s):

- Do you have experience building AI Workflow?

Language:

- Mandarin (required)

Work Location: In person

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