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Margo Digitech · Delhi, Delhi

Business Development Associate

full timePosted yesterday
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Business Development Executive (B2B)

Company: Margo Digitech

Location: Kirti Nagar, New Delhi

Work Mode: Work from Office

Experience: 1-2yr

Role Overview

Margo Digitech is looking for a proactive Business Development Executive to generate B2B leads, connect with potential clients, and support the sales team in converting business opportunities.

Key Responsibilities

Lead Generation & Market Research

● Identify and research potential target companies, industries, and key decision-makers globally, with proficiency in using tools like Sales Navigator, etc.

● Build and maintain a high-quality pipeline of prospects aligned with TransCurators’ services.

● Track industry trends, competitors, and new business opportunities in digital marketing and AI.

Outreach & Business Development

● Execute multi-channel outreach campaigns via LinkedIn, email, calls & others.

● Craft personalized outreach messages and value propositions.

● Generate interest and nurture early-stage conversations with prospects.

Meeting Qualification & Sales Support

● Qualify inbound and outbound leads using defined frameworks.

● Train and guide junior SDRs for daily outreach and performance.

● Book and schedule qualified meetings/demos for the senior sales and accounts team.

● Maintain accurate CRM records and outreach tracking.

Collaboration & Strategy

● Work closely with the sales and marketing team to refine targeting and messaging.

● Continuously test and improve outreach strategies and conversion rates.

● Contribute ideas to improve growth processes and sales playbooks.

What We’re Looking For

- Minimum 1 months(also consider experienced candidates) of experience in B2B Sales/Business Development/Lead Generation.

- Excellent communication and convincing skills.

- Comfortable with targets and outbound outreach.

- Hands-on knowledge of LinkedIn, Apollo, Sales Navigator, or CRM tools.

- Experience in digital marketing, SaaS, AI, or similar B2B industries is a plus.

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person

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