### Role Overview
This SDR role focuses on outbound prospecting and cold outreach. It is a step toward becoming a Full-Cycle Account Executive (AE).
You will generate new leads, handle cold outreach, and close small deals (low MRR). We need a senior SDR who thinks fast, handles high activity volumes, and works well in a fast-changing startup environment.
### Key Objectives
- Build a qualified sales pipeline through outbound outreach.
- Close small deals independently.
- Target strategic accounts (ABM).
- Lead clear, natural sales calls without relying on a script.
- Learn the full sales cycle to step into an AE role.
### Main Responsibilities
- Outbound Prospecting
Reach *60 calls/day** and target 10 meetings/day.
- Run cold outreach campaigns across phone, email, and LinkedIn.
- Research and target key strategic accounts.
- Communication & Objections (Core Skill)
- Think fast: Guide the call and keep control of the conversation.
- No script: Listen actively and answer objections naturally.
- Stay clear: Break down complex topics into simple terms instantly.
- Small Deal Closing
- Run short sales cycles: discovery, pitch, and closing.
- Qualify leads before handing them over or closing them yourself.
- Keep all pipeline data accurate in HubSpot.
- Execution & Adaptability
- Adapt quickly to changes in a fast-paced startup setup.
- Stay positive and persistent despite rejections.
- Solve daily sales blockers proactively.
### Requirements
- Proven experience as an SDR / BDR in outbound sales.
- Quick thinker: Strong oral skills, good listener, comfortable off-script.
- Adaptable: Comfortable in a fast, changing startup environment.
- High energy, organized, and target-driven.
- Willing to step up to an AE position, in the future.
- Fluent in English.
### Tools
- CRM: HubSpot
- Sales tools: Lemlist, LinkedIn Sales Navigator
### Key Performance Indicators (KPIs)
- 60 calls / 10 meetings per day.
- Number of small deals closed.
- CRM data quality.
### Career Path
- Short term: Senior SDR closing small deals.
- Medium term: Full-Cycle Account Executive.