Performance Marketing Manager
PlanetSpark | Gurgaon | On-site
Experience: 4–7 Years | Employment Type: Full-time
About the Role
We’re looking for a high-ownership Performance Marketing Manager to drive growth, acquisition, and profitability at PlanetSpark.
This role combines performance marketing expertise with an AI-first approach. You’ll be expected to leverage AI extensively—particularly Claude and ChatGPT—to improve campaign performance, accelerate analysis, automate workflows, and build smarter marketing systems.
What You’ll Do
- Own key performance metrics including Revenue, ROAS, CAC, conversion rates, and profitability
- Plan, execute, and scale campaigns across Meta, Google, YouTube, and other paid channels
- Build and optimize full-funnel acquisition strategies
- Continuously experiment with audiences, creatives, landing pages, formats, and bidding strategies
- Analyze campaign and customer data to identify growth and optimization opportunities
- Work closely with Creative, Product, Sales, and Analytics teams to improve the marketing funnel
- Use Claude, ChatGPT, and other AI tools extensively for campaign analysis, creative strategy, research, optimization, and decision-making
- Build and implement AI-driven automations for reporting, monitoring, analysis, and campaign execution
- Identify and test new paid acquisition channels and scalable growth opportunities
What We’re Looking For
- 4–7 years of hands-on Performance Marketing experience
- Bachelor’s degree from a Tier 1 engineering institute — IIT, NIT, BITS, DTU, NSUT, or equivalent
- Proven experience scaling large paid marketing campaigns
- Strong expertise in Meta Ads, Google Ads, YouTube, and paid acquisition
- Strong understanding of CAC, ROAS, attribution, conversion tracking, segmentation, and funnel optimization
- Excellent analytical and Excel/Google Sheets skills
- Strong hands-on experience with Claude, ChatGPT, and AI-powered marketing tools
- Ability to build or implement AI-driven automations
- Strong ownership, analytical thinking, and a bias toward experimentation
Why PlanetSpark?
- Own high-impact growth initiatives with direct business impact
- Work closely with Founders and senior leadership
- Build cutting-edge AI-driven performance marketing systems
- Work in a fast-paced, meritocratic, and growth-oriented environment
- Help redefine how kids learn essential life skills worldwide
To Apply
- Send your CV to [email protected]