ReciMe is one of the fastest-growing cooking apps in the world, helping 10M+ users save recipes from anywhere and turn them into meal plans and shopping lists.
We’ve been a Top 10 app in the US App Store’s Food category for months and were recently featured on The Drew Barrymore Show.
Now, we’re looking for a Social Media Marketing Manager to join our small team!
You’ll own our content strategy and channel presence across social media, and bring ReciMe’s brand voice to life on camera, with a clear point of view on what resonates in the cooking space.
You’ll also create engaging, personality-driven cooking content for our channels, bringing your proven track record of viral videos to grow our audience and strengthen our presence.
🚀 What You’ll Do
- Work closely with our Co-founder and Head of Brand & Creative to define and execute our social media strategy.
- Own our social content strategy across Instagram, TikTok, and other platforms, crafting a consistent, engaging, and memorable presence.
- Create and post original cooking content, occasionally appearing on camera with personality, and experimenting with formats to drive engagement and growth.
- Develop and host recurring content series that build a loyal, returning audience - turning one-off viral moments into a recognizable presence that grows brand awareness over time.
- Support talent on set by sourcing ingredients, occasionally curating mise-en-place, and sourcing the recipes that get featured across our series.
- Bring fresh creative concepts and ideas to the table, helping shape ReciMe’s social and brand direction alongside the Head of Brand & Creative.
- Partner with creators and brands in NYC and utilize available resources to create compelling content.
- Collaborate with product and other growth teams to align social campaigns with broader growth, retention, and monetization goals.
💪 What You Bring
- You’re an experienced cooking content creator.
- You make shareable content - videos people send to a friend, save, and come back to, not just watch - because that’s what compounds into real brand awareness.
- You’re comfortable on camera and able to connect authentically with your audience.
- You’re data-informed and creative and can spot what’s working, pivot quickly, and craft content that genuinely resonates.
- You’re organized, proactive, and thrive in bringing campaigns and ideas to life.
- You’re based in New York (or willing to relocate to New York), deeply familiar with social media trends, and passionate about food and cooking culture.
🤝 Details
- Full-time role
- Location: New York (hybrid)
- Work directly with the founders and a small, hungry team solving a real-world problem
- A product with real retention, real revenue, and real impact
🍒 Perks
- Meaningful equity in one of the fastest growing consumer subscription apps
- Relocation support for the right candidate
- International team offsite yearly
- Health insurance
- Generous paid time off
- Paid time off on your birthday
👋 Ready to apply?
To apply for this role, please fill out the google form.