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Topi house · Simlapal, West Bengal, India

Google search campaign

entry_levelfull timePosted 8 days ago
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Company Description Topi House is a growing organization focused on delivering high-quality products and services to its customers in Simlapal and surrounding regions. The company values data-driven decision-making and effective marketing strategies to reach and engage target audiences. Topi House fosters a collaborative work environment where team members are encouraged to share ideas, take ownership of projects, and contribute to continuous improvement. The organization is committed to ethical business practices, professional development, and creating sustainable growth opportunities. Joining Topi House offers the chance to build impactful campaigns and grow a career in digital marketing and search advertising.
Role Description The Google Search Campaign Specialist will manage and optimize Google search advertising campaigns to drive traffic, leads, and conversions for Topi House. This is a full-time, on-site role based in Simlapal, involving daily tasks such as setting up campaigns, selecting keywords, writing ad copy, and monitoring performance. The role includes analyzing campaign data, adjusting bids and budgets, performing A/B tests, and identifying optimization opportunities to improve return on investment. The specialist will collaborate with internal teams to align campaigns with business goals, ensure accurate tracking, and prepare regular performance reports and insights. The position also involves staying current with Google Ads best practices, search trends, and policy updates.
Qualifications

- Strong campaign-focused skills, including Campaign Management and experience handling multiple Campaigns.

- Excellent Communication abilities for collaborating with team members and presenting campaign performance clearly.

- Robust Analytical Skills to interpret data, identify trends, and make informed optimization decisions.

- Solid Project Management skills to plan, execute, and track campaigns within timelines and budgets.

- Experience with Google Ads and Google Analytics or similar tools.

- Ability to work on-site in Simlapal and coordinate with cross-functional teams.

- Attention to detail, problem-solving mindset, and ability to work independently with minimal supervision.

- Relevant bachelor’s degree or equivalent practical experience in marketing, business, or a related field is preferred.