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TMS Creatives · Kizhake Chalakudi, Kerala

Performance Marketing Executive

full timePosted today
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Stack mentioned

a/b-testing

Plan, execute, and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and others to drive measurable results, including leads, conversions, and revenue.

- Conduct in-depth analysis of campaign performance metrics and KPIs, identify trends, and provide actionable insights to optimize ROI.

- Develop and implement A/B testing strategies to improve campaign performance, including ad creatives, landing pages, and audience targeting.

- Collaborate with cross-functional teams, including content, design, and product, to ensure alignment of marketing efforts with overall business objectives.

- Manage advertising budgets effectively, monitor campaign spend, and adjust bids and targeting parameters to maximize performance within specified cost constraints.

- Stay informed about industry trends, emerging technologies, and best practices in digital marketing, and incorporate new ideas and tactics into marketing strategies.

- Provide regular performance reports and updates to key stakeholders, including senior management, highlighting successes, challenges, and recommendations for improvement.

- Minimum 2 years of experience in the relevant field

- Knowledge on E-Commerce

Job Type: Full-time

Pay: ₹10,000.00 - ₹25,000.00 per month

Education:

- Bachelor's (Preferred)

Experience:

- Lead generation: 2 years (Preferred)

- total work: 2 years (Preferred)

- Marketing: 2 years (Preferred)

Language:

- English (Preferred)

Work Location: In person

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